Preparing Your Home For Property Photographs
The Old sayings “first impressions count” “a picture speaks a thousand word” are so true when it comes to show-casing your home, so time spent preparing your home
for the “photo Shoot” is time well spent.
We have seen click through rates double from a property that has been prepared and the same property that hasn’t, Click through rate (CTR) is the metric that shows us how many people that have seen your property on a web portal in a general search and have then gone on to click on the property to look at more photographs, floor plans etc. The higher the click through rate, generally leads to more viewings and more viewings leads to offers and getting your home sold.
Great photos attract buyers, poor photos can actually put them off, so what are the main things you can do to getting it looking good..
Let’s Start OutsideWe have all heard the term Kerb appeal so take a look at the outside of your house as if you are a potential buyer
Remove the car/cars from the drive and show the space and remove any oil stains(get the Jet washer out) put the bins away, mow the lawn, take a look at your front gate/fence - does it need a lick of paint ? maybe you get some hanging baskets up.
The same applies to tidying the back garden lawn, flower borders, removing toys and goal posts. If it’s a dry day and you have a patio get the table, chairs and parasol out.
The hub of the home and one of the most important rooms in the house, clear and clean the work tops of any clutter, remove fridge magnets if you can and tea towels hanging from the oven/sink etc. Hide the bin, and if you can, put a bowl of fruit and some flowers out. Check all lights are working - spots, concealed etc.
Put the everyday shampoos and shower gel away, toilet seat down and remove the spare loo rolls and the laundry bin. Check lights are working.
Get the best linen out to dress the beds. Possibly add some plump cushions to give a luxury look, clear away toys, clothes and anything on top of wardrobes and check bedside table lamp bulbs are working.
Rest of the house
Create a sense of space and remove any unnecessary clutter in living rooms/dining rooms/studies etc. In all rooms make sure windows are clean, curtains and blinds open and hide away any wires/cables that are unsightly.